Tshirt
Custom Hoodie & Sweat
Custom Bags
Flag
Towel
Custom Scarf
Cap
Case Analysis
Gahumi partnered with Tianjin Wuqing Marathon to produce bespoke event apparel. Despite receiving the final specifications only 10 days before the required delivery date and starting with only a logo, Gahumi successfully managed the entire production process for 11,000 pieces of diverse and complex clothing, demonstrating unparalleled speed and precision.
11000
Total apparel delivered
10
Production and delivery time
0
After-sales issues
Brand Story
Tianjin Wuqing Marathon: Uniting Runners with Custom Apparel
Tianjin Wuqing Marathon is a prestigious sporting event aiming to promote health, fitness, and community spirit in the Wuqing district. To enhance the participant experience and reinforce brand identity, the organizers sought a reliable manufacturing partner capable of producing high-quality, customized running apparel. This apparel needed to reflect the marathon's vibrant image while meeting strict quality and comfort standards for thousands of runners. The challenge was finding a supplier who could deliver on short notice with complex design requirements, ensuring every participant felt part of a grand, well-organized event.
Brand Goals
Ensure Timely & High-Quality Event Apparel Delivery
The primary goal for Tianjin Wuqing Marathon was to secure the delivery of all event apparel by September 30th. This included a large quantity of diverse items, each with specific material and style requirements. The garments needed to be comfortable, durable, and visually appealing, accurately representing the marathon's brand. The organizers aimed to provide participants with high-quality customized clothing that would serve as both a functional race item and a cherished memento, enhancing overall event satisfaction and brand perception. Achieving this required a manufacturing partner with exceptional flexibility and swift execution capabilities.
Challenges
Navigating Urgent Deadlines and Complex Requirements
Gahumi faced significant challenges: 1. Extremely tight deadline: All production details were finalized on September 20th, with an urgent shipping deadline of September 30th. 2. Starting from scratch: No initial design drafts were provided; only the logo and quantities were confirmed, requiring Gahumi to conceptualize and develop designs from the ground up. 3. High complexity: The order involved numerous styles, various colors, and multiple fabric types, demanding meticulous color matching and precise logo placement across diverse garments. This complexity compounded the time pressure, requiring rapid decision-making and efficient resource allocation.
Solutions
Streamlined Design-to-Production Workflow & Dedicated Support
Gahumi implemented a highly agile and collaborative approach to overcome the challenges. Firstly, our expert design team worked hand-in-hand with the client, quickly translating their vision and provided logo into comprehensive design drafts, undergoing rapid iterations and approvals within a mere half-month. Simultaneously, our production planning team meticulously coordinated material sourcing, ensuring timely procurement of various fabrics and dyes for color matching. A dedicated project manager facilitated seamless communication, allowing for quick client approvals on samples and adjustments.
Secondly, leveraging our 31 years of manufacturing experience and integrated facilities, including our raw material center, sewing center, and full-auto printing center, we streamlined the production process. Despite the multiple styles, colors, and precise logo alignments, our skilled workforce and advanced machinery executed the bulk production of 11,000 pieces within an astonishing 10 days. The client's excellent cooperation further smoothed the process, enabling efficient information exchange and approvals at every critical juncture.
11,000 Units Delivered in 10 Days with Zero After-Sales
Gahumi successfully delivered 11,000 pieces of custom marathon apparel for Tianjin Wuqing Marathon within the challenging 10-day timeframe. Despite starting with no design drafts and confirming all details just 10 days prior to dispatch, the project was completed with remarkable efficiency. Apart from minor logo alignment adjustments on some items, the client expressed overall satisfaction with the quality and timeliness. This achievement underscores Gahumi's capability to manage high-volume, complex orders under extreme pressure, resulting in zero after-sales issues and a highly successful event for the client.
🚩About the Customer
Founded in 1994, Gahumi is a comprehensive fabric-printing enterprise integrated with product R&D, design, manufacture and sales. We offer a full line of fabric-printing, including towel, golf towel, flag, advertising T Shirt, sports activities item, fans scarf, hats caps, and other election accessories etc. Base on 31 years' manufacturing experience, we have been exporting products to US, Europe, EastAsia, Africa and Middle East. And we have set up long term partner ship with companies from all over the world. Our clients benefit from lower manufacturing costs and time-to-market volume production through over 300 highly qualified staffs and the 3 manufacturing facilities, total 5000 sqm factory, includ-ingraw material center, sewing center, full-auto printing center, assembling center.
🚩About Gahumi
Founded in 1994, Gahumi is a comprehensive fabric-printing enterprise integrated with product R&D, design, manufacture and sales. We offer a full line of fabric-printing products, including towels, golf towels, flags, advertising T-shirts, sports items, fans’ scarves, hats & caps, and other election accessories, etc.
Based on 31 years of manufacturing experience, we have been exporting products to the US, Europe, East Asia, Africa, and the Middle East, and have established long-term partnerships with companies around the world.
With over 300 highly qualified employees and 3 manufacturing facilities covering a total area of 5,000 square meters (including a raw material center, sewing center, fully automatic printing center, and assembling center), our clients benefit from lower manufacturing costs and timely mass production for market launch.
The Solution
Fast Response Throughout the Design Process: Equipped with a professional team of designers, customers can communicate their requirements through online meetings and emails. Designers will create exclusive designs based on corporate culture, event themes, etc. The delivery time of the first draft is controlled within 24 hours, and responses to revisions are prompt. Design Security Assurance.
Rich Fabric Library: Build a fabric display area to synchronously showcase a variety of fabrics such as all - cotton, polyester - cotton, modal, and bamboo fiber both online and offline. Each fabric is meticulously labeled with parameters including composition, weight per square meter, hand feel, breathability, and sweat - absorption. Fabric swatches are provided for customers to touch, feel, and test.
Diverse Printing Techniques: Offer printing techniques such as screen printing, direct - to - garment (DTG) printing, and heat transfer printing.
Display finished sample T - shirts of different techniques to enable customers to make intuitive comparisons.
Display finished sample T - shirts of different techniques to enable customers to make intuitive comparisons.
Full - process Quality Inspection: Set up multiple quality inspection checkpoints in links such as fabric warehousing, cutting, printing, sewing, and finished - product inspection. Before fabric warehousing, test indicators such as color fastness and shrinkage rate. During the production process, inspection personnel conduct random spot checks at any time to promptly identify and solve problems. When inspecting finished products, strictly check according to the AQL sampling standard to ensure that the defective rate is controlled within 1%.
Total apparel delivered
Production and delivery time
After-sales issues
Gahumi's speed and quality were simply outstanding. To go from zero designs to 11,000 units in such a short time, with complex requirements, is truly remarkable. We are very pleased with the outcome.
Xu Shaolan
Tianjin Wuqing Marathon
Managing an event of this scale means every detail counts. Gahumi delivered on time, allowing us to focus on other aspects of the marathon without worrying about the apparel. Their flexibility and commitment were key.
Event Logistics Manager
Tianjin Wuqing Marathon
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You can contact customer service according to the craftsmanship, position, content and style you want to customize, or you can consult customer service for recommendations.
Customization process
01
Choose Product type
Explore our collection of stylish canvas bags、flag、clothing and choose your preferred design.
02
Customize Options
Select colors, patterns, and personalization details to create a unique products.
03
Place Order
Add your customized bag to the cart and proceed to checkout.
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